Looking for a Rithum (Channel Advisor) Alternative? Here It Is

Are you in search of a robust alternative to Rithum (formerly ChannelAdvisor) that helps you expand your multichannel reach, automate operations, and maximize sales potential?

Rithum – created from ChannelAdvisor, CommerceHub, Dsco, and Cadeera – is a US‑centric enterprise commerce platform. While powerful, it is often associated with complex onboarding, rising costs, and limited in‑platform pricing tools.

Lengow stands out by offering a unified 4‑module platform designed for omnichannel success:

NetMarkets – Manage marketplaces, sync orders, stock, and workflows.
NetAmplify – Optimize and distribute advertising feeds (Google Shopping, Meta, social media).
NetRivals – Global price intelligence and dynamic repricing on thousands of sites.
NetMonitor – Monitor catalogue availability and brand presence on reseller sites.

This modular approach allows brands and retailers to centralize their acquisition, performance, and distribution strategy in one platform.

Lengow currently supports 1,800+ channel integrations across marketplaces, shopping ads, affiliate and retargeting networks, and price comparison engines.
In-house Professional Services (PS) teams provide onboarding, technical integration, and multilingual support (6 languages), eliminating the need for third‑party agencies.
See independent feedback on TrustRadius and SellerCloud.

Compare Lengow and Rithum based on verified product features and market positioning:

	RITHUM (ex‑ChannelAdvisor)	LENGOW
INTEGRATION & FEEDS
Channel integrations	~300+ marketplaces & ad feeds, primarily US‑centric. (Source: SellerCloud)	1,800+ channels including marketplaces, Google Shopping, Meta Ads, affiliates, CSEs, and retail media networks. (Source: TrustRadius)
Unified platform	Separate modules from legacy ChannelAdvisor + CommerceHub; relies heavily on external OMS or ERP.	4 fully integrated modules: NetMarkets, NetAmplify, NetRivals, NetMonitor for true end‑to‑end multichannel control.
AI & automation	AI (via Cadeera) mostly for product search and onboarding; limited feed auto‑correction.	Rule engine, error auto‑fix, feed validation dashboards, dynamic pricing triggers via NetRivals.
PLATFORM & UX
User experience	Complex legacy interface; steep learning curve and slower adoption. (Source: ThreeColts)	Modern modular UI optimized for marketing & tech teams; intuitive dashboards.
Inventory & order sync	No native inventory; requires external OMS. Some sellers report operational friction.	Real‑time order & stock sync, multi‑warehouse, FBA support, and flexible fulfillment workflows.
Error handling	Standard listing checks; bulk error resolution limited.	Full feed validation dashboards, error alerts, and auto‑fix rules across channels.
PRICING & SUPPORT
Pricing model	Enterprise contracts with revenue share and rising fees; reports of 4×–7× increases post‑rebrand.	Modular usage‑based pricing, flat or performance‑based, no mandatory revenue share.
Support & services	Global enterprise support available; slower response times noted.	In‑house multilingual PS: onboarding, training, technical ops; ~8h SLA response time.

What makes Lengow a high-performance alternative to Rithum?

True all‑in‑one platform – Centralizes marketplace management, advertising feeds, pricing intelligence, and catalogue monitoring without juggling multiple vendors.
European market leadership – Exclusive coverage of key EU marketplaces like Leroy Merlin, Galeries Lafayette, and other regionals often missing in Rithum.
Smarter pricing & automation – NetRivals powers dynamic repricing and competitive insights to improve margins and sales velocity.
Faster onboarding, greater autonomy – 2‑3 month implementation with intuitive UI vs. long Rithum adoption cycles.
Transparent cost & ongoing support – Avoid revenue share lock‑ins; benefit from dedicated multilingual teams and proactive CSM support.

If your strategy demands full control of feeds, marketplaces, ads, and pricing intelligence – with fast execution and European strength – then Lengow is your ideal Rithum (ex‑ChannelAdvisor) alternative.