Price2Spy vs. NetRivals — which one fits your pricing playbook?

Both Price2Spy and NetRivals help you track competitors and act on price changes. But they’re built with different ambitions: Price2Spy leans into practical monitoring and a solid repricing add-on; NetRivals (by Lengow) targets market-wide intelligence with AI product matching (even without GTIN/EAN), enterprise-scale coverage, and brand/MAP enforcement.

Choose Price2Spy for straightforward monitoring and a budget-friendly repricer. Choose NetRivals when you need AI matching across retailers/marketplaces, automated repricing at scale, and MAP/MSRP control via NetMonitor.


At a glance

PRICE2SPYNETRIVALS
(via Lengow)
What it isCompetitor price monitoring with analytics and an optional Dynamic (Re)Pricing module.Enterprise price intelligence: market-wide monitoring, AI product matching (no GTIN/EAN needed), pricing optimisation, and reseller/MAP compliance.
Data coverageTracks retailers and marketplaces; supports multiple daily checks and a 14-day free trial (plan-dependent).35K+ websites, 1B+ products, across D2C, marketplaces and CSEs; real-time/near-real-time updates.
Product matchingURL/ASIN-driven; emphasis on monitoring & reports.AI-powered matching using titles, metadata and visual/text similarity; GTIN/EAN helpful but not required.
Dynamic pricingRepricing rules with automation to push changes back to your shop.No-code rule builder with margin guards, seller filters and category/brand strategies.
MAP/MSRP & brand controlMAP alerts possible via monitoring; workflows typically manual.NetMonitor detects unauthorised sellers and MAP/MSRP violations; dashboards & evidence for enforcement.
IntegrationseCommerce connectors incl. Shopify, BigCommerce, WooCommerce, Magento, PrestaShop, Shopware; Google Shopping.Part of Lengow’s suite: plugs natively into marketplace/feed and ad modules; exports to CSV/XML and more.

What buyers actually say

  • “Great value… fantastic customer support.” — Capterra (Price2Spy).
  • “We have always had a positive working relationship with Netrivals and they are always available and keen to help. An excellent company that has helped us mange, compare, analyse and grow our business.” — Capterra (Lengow).

Use-case playbooks

  1. Multi-retailer catalogue with patchy GTINs → NetRivals’ AI matching reduces manual mapping and blind spots (fashion, beauty, private label).
  2. Lean team, quick wins → Price2Spy’s monitoring + repricing add-on gives pragmatic control without heavy implementation.
  3. Brand enforcing MAP globally → Add NetMonitor to flag violations, track offenders and share evidence.

Red flags & gotchas

  • Scope creep: If you start Amazon-only, both tools work; when you expand to D2C + CSEs + MAP, NetRivals’ suite may save future re-platforming.

Decision guide (60 seconds)

  • Pick Price2Spy if you want affordable monitoring with a capable repricer and ready-made shop integrations.
  • Pick NetRivals if your team needs market-wide visibility (35K+ sites / 1B+ products), AI matching without GTIN/EAN, and MAP/MSRP enforcement.

References (checked August 2025)

4 600 brands and retailers worldwide are
already using Lengow