Dati personali

Il presente documento delinea gli impegni assunti da Lengow per la tutela della privacy dei visitatori dei propri siti web e del blog.

I dati personali raccolti

In generale, possiamo raccogliere dati che identificano l’utente (nome, cognome, numero di telefono, indirizzo e-mail) e la sua azienda (indirizzo IP, nome dell’azienda, ubicazione, URL del sito dell’azienda).

Raccogliamo informazioni sull’azienda dell’utente quando quest’ultimo visita il nostro sito e raccogliamo informazioni quando compila uno dei nostri moduli (per scaricare le nostre guide, iscriversi alla nostra newsletter o richiedere una dimostrazione della nostra piattaforma).

Ai sensi della legge, potremmo raccogliere informazioni aziendali o personali da banche dati pubbliche o servizi di terze parti per arricchire i dati che conserviamo, al fine di fornire un’esperienza personalizzata, una maggiore focalizzazione delle nostre azioni di marketing e una migliore analisi dei rispettivi risultati.

Utilizzo dei dati personali raccolti

I dati raccolti permettono innanzitutto a Lengow di generare campagne di marketing per i nostri lead, offrendo loro contenuti di marketing, e aiutano inoltre i nostri team commerciali nella ricerca di nuovi clienti.

Le nostre azioni di marketing servono anche per tenere informati i nostri clienti e partner sulle nuove funzionalità, eventi e offerte di Lengow.

I diritti dell’utente in relazione ai propri dati personali

Per essere certi della corretta gestione dei propri dati, l’utente può presentare le seguenti richieste:

  • Diritto di informazione: l’utente ha il diritto di conoscere il tipo di dati che raccogliamo e l’oggetto del trattamento dei dati.
  • Diritto di accesso ai propri dati: l’utente ha il diritto di accedere ai propri dati raccolti da Lengow.
  • Diritto di correzione: l’utente ha il diritto di richiedere che i propri dati personali vengano corretti o integrati.

 

 

 

 

 

  • Diritto all’oblio: l’utente ha il diritto di chiedere che i dati personali che conserviamo siano cancellati.
  • Diritto di limitazione del trattamento: l’utente può limitare il trattamento dei propri dati a casi specifici.
  • Diritto alla portabilità dei dati: l’utente ha il diritto di ottenere e riutilizzare i dati personali che conserviamo.
  • Diritto al rifiuto: l’utente ha il diritto di opporsi al trattamento dei propri dati personali (per esempio, può rifiutare qualsiasi trattamento per scopi pubblicitari).

Come esercitare i propri diritti

Abbiamo creato un apposito indirizzo e-mail per consentire agli utenti di porci domande sull’utilizzo dei propri dati e di esercitare i propri diritti.

Per qualsiasi domanda relativa ai propri dati personali, basta inviare un’e-mail all’indirizzo
: dpo@lengow.com

Politica sui cookie

Il sito www.lengow.com, il blog blog.lengow.com e la piattaforma www.lengow.io utilizzano cookie o altri tracker per semplificare al massimo la navigazione, per personalizzare i contenuti e la pubblicità offerta e per monitorare il rendimento delle nostre attività di marketing. La presente informativa ha lo scopo di fornire all’utente informazioni chiare e complete sull’origine e sull’uso dei Cookie salvati sul suo terminale (computer fisso o portatile, tablet, smartphone, ecc.) quando visita i nostri Siti e sui mezzi di cui dispone se desidera opporvisi.

Che cos’è un cookie?

Un cookie è un piccolo file di testo o tracker salvato sul browser dell’utente, che permette di identificare e di riconoscere il suo terminale in occasione delle visite successive e di offrirgli una navigazione migliore. Questo cookie viene collocato sul terminale dell’utente dai nostri Siti, ovvero da emittenti terzi, quando visita determinate parti del sito o quando utilizza alcune delle sue funzionalità.

Il termine “Cookie” è qui inteso in modo generico e indica qualsiasi tracker tecnologico depositato sul terminale dell’utente.

Quali cookie utilizziamo e per quale scopo?

  • Necessari Cookies : I cookie necessari ti permettono di navigare sulle pagine del sito e di accedere ai vari prodotti e servizi che offriamo.
  • Marketing Cookies : I cookie di marketing vengono utilizzati per monitorare i visitatori dei siti web. L’obiettivo è quello di visualizzare annunci che siano pertinenti e interessanti per il singolo utente e quindi più preziosi per editori e inserzionisti terzi.
  • Statistiche Cookies : I cookie statistici, attraverso la raccolta e la comunicazione di informazioni in forma anonima, aiutano i proprietari del sito web a capire in che modo i visitatori interagiscono con i siti web.
  • Preferenze Cookies : I cookie di preferenza consentono a un sito web di memorizzare informazioni che modificano il modo in cui il sito si comporta o viene visualizzato, come la lingua preferita o la posizione geografica.

Qual è la durata del consenso relativo ai cookie?

Il periodo di validità del consenso all’installazione dei Cookie è di 6 mesi a partire dall’espressione della scelta. Alla scadenza di tale periodo e per ricordare le preferenze espresse in materia di Cookie, chiederemo all’utente di rinnovare il suo consenso.

Se non ha espresso alcuna scelta, potremmo chiedergli nuovamente di conoscere le sue intenzioni. In ogni caso, l’utente può revocare il consenso in qualsiasi momento utilizzando il nostro strumento di impostazione dei Cookie.

Qual è la durata dei cookie?

Per una maggiore leggibilità, la durata di ciascuno degli strumenti utilizzati sui Siti è indicata negli allegati alla presente politica.

Aggiornamento della politica

La presente politica può essere modificata o rettificata, in particolare per tener conto delle evoluzioni legali e giurisprudenziali e delle decisioni e raccomandazioni della CNIL, ovvero semplicemente per aggiornare le informazioni indicate.

Invitiamo gli utenti a consultare regolarmente la presente politica per rimanere informati sugli aggiornamenti.

Contatti

In caso di domande relative alla presente politica, gli utenti possono contattarci al seguente indirizzo di posta elettronica dpo@lengow.com.

Come si impostano i cookie?

Fatta eccezione per i Cookie strettamente necessari al funzionamento dei Siti, per il salvataggio di un Cookie sul terminale dell’utente è necessario ottenere il suo previo consenso.

L’utente può gestire i Cookie in diversi modi e può scegliere di disattivare tali Cookie in qualsiasi momento. Può accettarli o rifiutarli di volta in volta o rifiutarli sistematicamente una volta per tutte.

Le scelte relative ai Cookie possono essere impostate tramite i seguenti strumenti:

Cookie utilizzati sul siti lengow

Al fine di garantire una completa trasparenza, negli allegati è disponibile l’elenco dei cookie utilizzati su ciascuno dei nostri siti, nonché le rispettive funzionalità, la durata e un link ai fornitori che li generano:

CookieDescriptionExpirationTypeLink
PHPSESSIDLengow | This cookie is native to PHP applications used to store and identify a users' unique session ID for the purpose of managing user session on the website.SessionNecessaryN/A
langLengow | This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.SessionNecessaryN/A
lidcLinkedIn | This cookie is set by LinkedIn and used for routing.1 dayNecessaryMore
bcookieLinkedIn | The purpose of the cookie is to enable LinkedIn functionalities on the page.2 yearsNecessaryMore
wp-wpml_current_languageLengow | Stores the current language set for users to direct them directly to the appropriate multilingual content.1 dayPreferencesN/A
MUIDMicrosoft | BING advertising cookie used for user tracking and ad targeting purposes1 yearMarketingMore
_gcl_auGoogle | Used for experimenting with advertisement efficiency across websites using their services.3 monthsMarketingMore
_uetvidMicrosoft | Is a tracking cookie allowsing us to engage with a user that has previously visited our website.2 weeksMarketingMore
ajs_anonymous_idSegment | Stores the anonymous userid used by Segment.io, which we use to anonymously identify visitors in order to measure the update of information and potential conversion to registered users.1 yearMarketingMore
_fbpFacebook | This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.2 monthsMarketingMore
IDEGoogle | Stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.1 yearMarketingMore
intercom-id-fgan7yonIntercom | Allows visitors to see any conversations they've had on Intercom websites.9 monthsMarketingMore
intercom-session-fgan7yonIntercom | Allows users to access their conversations and have data communicated on logged out pages for 1 week.1 weekMarketingMore
nQ_cookieIdAlbacross | It is used as a analytical tools to identify the potential customers by setting a unique Id for the customers. The session Id is used to implement the preference choice made by the customer upon their re-visit.1 yearMarketingMore
nQ_visitIdAlbacross | This cookie is used for analytical purposes and is used to uniquely identify users.1 yearMarketingMore
bscookieLinkedIn | This cookie is a browser ID cookie set by Linked share Buttons and ad tags.2 yearsMarketingMore
utm_mediumLengow | Used to track the advertising medium like email, Banner Ad or Pay per Click Ads1 dayMarketingN/A
utm_sourceLengow | Identify the advertiser, site, publication, etc. that is sending traffic to your property1 dayMarketingN/A
UserMatchHistoryLinkedIn | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.4 weeksMarketingMore
ymexYandex Metrica | Registers data on visitors' website-behaviour. This is used for internal analysis and website optimization.1 yearMarketingMore
yuidssYandex Metrica | Collects information on visitor behaviour on multiple websites.1 yearMarketingMore
_gaGoogle | This cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.2 yearsStatisticsMore
_gatGoogle | This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.1 minuteStatisticsMore
_gidGoogle | The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.1 dayStatisticsMore
_hjAbsoluteSessionInProgressHotjar | Used to detect the first pageview session of a user1 yearStatisticsMore
_hjIncludedInPageviewSampleHotjar | Used to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit1 yearStatisticsMore
_hjidHotjar | Used to persist the Hotjar User ID, unique to that site on the browserSessionStatisticsMore
_hjTLDTestHotjar | Used to determine the most generic cookie path we should use, instead of the page hostnameSessionStatisticsMore
lisscLinkedIn | This cookie is used for tracking embedded service.1 yearStatisticsMore
_uetsidMicrosoft | Is a tracking cookie utilised by Microsoft Bing Ads. It allows us to engage with a user that has previously visited our website.1 dayStatisticsMore
_ym_dYandex Metrica | Saves the date of the user's first site session1 yearStatisticsMore
_ym_isadYandex Metrica | Determines whether a user has ad blockers1 dayStatisticsMore
_ym_uidYandex Metrica | Used for identifying site users1 yearStatisticsMore
_ym_visorc_53770108Yandex Metrica | Allows Session Replay to function correctly30 minutesStatisticsMore
yabs-sidYandex Metrica | Used to set the Yandex.Metrica session IDSessionStatisticsMore
yandexuidYandex Metrica | Used for identifying site users1 yearStatisticsMore
CookieDescriptionExpirationTypeLink
MUIDMicrosoft Bing Ads | BING advertising cookie used for user tracking and ad targeting purposes1 yearMarketingMore
_gcl_auGoogle | Used for experimenting with advertisement efficiency across websites using their services.3 monthsMarketingMore
_uetvidMicrosoft Bing Ads | Is a tracking cookie allowsing us to engage with a user that has previously visited our website.2 weeksMarketingMore
ajs_anonymous_idSegment | Stores the anonymous userid used by Segment.io, which we use to anonymously identify visitors in order to measure the update of information and potential conversion to registered users.1 yearMarketingMore
_fbpFacebook | This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.2 monthsMarketingMore
IDEGoogle | Stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.1 yearMarketingMore
VISITOR_INFO1_LIVEYoutube | Used to track the information of the embedded YouTube videos on a website.5 monthsMarketingMore
_gaGoogle | This cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.2 yearsStatisticsMore
_gatGoogle | This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.1 minuteStatisticsMore
_gidGoogle | The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.1 dayStatisticsMore
_hjAbsoluteSessionInProgressHotjar | Used to detect the first pageview session of a user1 yearStatisticsMore
_hjIncludedInPageviewSampleHotjar | Used to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit1 yearStatisticsMore
_hjidHotjar | Used to persist the Hotjar User ID, unique to that site on the browserSessionStatisticsMore
_uetsidMicrosoft Bing Ads | Is a tracking cookie utilised by Microsoft Bing Ads. It allows us to engage with a user that has previously visited our website.1 dayStatisticsMore
GPSYoutube | Registers a unique ID for tracking users based on their geographical location.30 minutesStatisticsMore
YSCYoutube | used to track the views of embedded videos.SessionStatisticsMore
CookieDescriptionExpirationTypeLink
SFSESSIDLengow | Used to store and identify a users' unique session ID for the purpose of managing user session on the website.SessionNecessaryN/A
_csrfStonly | On an initial visit without an associated server session, the web application sets a cookie containing a random token that remains the same for the whole web session.SessionNecessaryMore
intercom-session-fgan7yonIntercom | Allows users to access their conversations and have data communicated on logged out pages for 1 week.1 weekMarketingMore
intercom-id-fgan7yonIntercom | Allows visitors to see any conversations they've had on Intercom websites.9 monthsMarketingMore
IDEGoogle | Stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.1 yearMarketingMore
_gcl_auGoogle | Used for experimenting with advertisement efficiency across websites using their services.3 monthsMarketingMore
1P_JARGoogle | Google advertising cookie used for user tracking and ad targeting purposes.SessionMarketingMore
ANIDGoogle | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising.2 yearsMarketingMore
APISIDGoogle | Google uses these cookies to customise ads on Google websites, based on recent searches and interactions.2 yearsMarketingMore
HSIDGoogle | This cookie is set by DoubleClick to build a profile of the website visitor's interests and show relevant ads on other sites.1 yearMarketingMore
NIDGoogle | Google uses these cookies to store customer preferences and customise ads on Google websites, based on recent searches and interactions.6 monthsMarketingMore
NIDGoogle | Google uses these cookies to store customer preferences and customise ads on Google websites, based on recent searches and interactions.6 monthsMarketingMore
OTZGoogle | This cookie is used by Google Analytics et Google+. It provides a global analysis of site visitors.1 monthMarketingMore
SAPISIDGoogle | Google uses these cookies to ensure that Google can collect user information for videos hosted by YouTube.2 yearsMarketingMore
SIDGoogle | This cookie is set by DoubleClick to build a profile of the website visitor's interests and show relevant ads on other sites.2 yearsMarketingMore
SIDCCGoogle | Its a security cookie used by Google to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised parties.3 monthsMarketingMore
SSIDGoogle | Google uses these cookies to ensure that Google can collect user information for videos hosted by YouTube or maps integrated via Google Maps.2 yearsMarketingMore
_Secure-3PAPISIDGoogle | Google uses these cookies to customise ads on Google websites, based on recent searches and interactions.2 yearsMarketingMore
_Secure-3PSIDGoogle | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising.2 yearsMarketingMore
_Secure-3PSIDCCGoogle | Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising.3 monthsMarketingMore
_Secure-APISIDGoogle | Google uses these cookies to customise ads on Google websites, based on recent searches and interactions.2 yearsMarketingMore
_Secure-HSIDGoogle | This cookie is set by DoubleClick to build a profile of the website visitor's interests and show relevant ads on other sites.1 yearMarketingMore
_Secure-SSIDGoogle | Google uses these cookies to ensure that Google can collect user information for videos hosted by YouTube or maps integrated via Google Maps.2 yearsMarketingMore
ajs_group_idSegment | This cookie checks the number of new and returning visitors to the website.1 yearMarketingMore
ajs_anonymous_idSegment | Stores the anonymous userid used by Segment.io, which we use to anonymously identify visitors in order to measure the update of information and potential conversion to registered users.1 yearMarketingMore
_fbpFacebook | This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.3 monthsMarketingMore
ve_roleDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
bjarDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
db-help-center-uidDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
blidDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
localeDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
tDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
jarDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
lidDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
gvcDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
__Host-ssDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.3 yearsPreferencesMore
__Host-jDropbox | This cookie is used by Dropbox for session tracking for analytics purposes.5 yearsPreferencesMore
G_ENABLED_IDPSGoogle | This cookie is used for secured logging to the website with a Google account and it is a persistent cookie.N/APreferencesMore
REMEMBERMELengow | Technical cookie used to keep the user logged in.2 yearsPreferencesN/A
nQ_cookieIdAlbacross | It is used as a analytical tools to identify the potential customers by setting a unique Id for the customers. The session Id is used to implement the preference choice made by the customer upon their re-visit.1 yearStatisticsMore
nQ_visitIdAlbacross | This cookie is used for analytical purposes and is used to uniquely identify users.1 yearStatisticsMore
amplitude_id_[id]Amplitude | This cookie is used by Amplitude for session tracking for analytics purposes.10 yearsStatisticsMore
_gaGoogle | This cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.2 yearsStatisticsMore
_gatGoogle | This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.1 minuteStatisticsMore
_gidGoogle | The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.1 dayStatisticsMore
DVGoogle | The cookies collect information in an anonymous form, including the number of visitors to the Site, where visitors have come to the Site from and the pages they visited.1 dayStatisticsMore
_hjidHotjar | Used to persist the Hotjar User ID, unique to that site on the browser.SessionStatisticsMore
lgwtrk-clic-[ref]Lengow | Cookie to track clicks on the products via a tracking pixel.90 daysStatisticsN/A
lgwtrk-[account-id]Lengow | Created when each tracking click is created: contains the ID of the tracked feed.90 daysStatisticsN/A
lgwtrk-[account-id]-skuLengow | Created when each tracking click is created: contains the product sku.90 daysStatisticsN/A
lgwtrk-[account-id]-tidLengow | Created when each tracking click is created: contains the “thesaurus line” id.90 daysStatisticsN/A
lgwtrk-[account-id]-channel_codeLengow | Created when each tracking click is created: contains the channel code associated with the “thesaurus line”.90 daysStatisticsN/A
lgwtrk-[account-id]-nameLengow | Created when each tracking click is created: contains the product name clicked.90 daysStatisticsN/A
lgwtrk-[account-id]-imgLengow | Created when each tracking click is created: contains the clicked product image.90 daysStatisticsN/A
lgwtrk-[account-id]-urlLengow | Created when each tracking click is created: contains the clicked product URL.90 daysStatisticsN/A
lgwtrk-[account-id]-marginLengow | Created when each tracking click is created: contains the margin on the clicked product.90 daysStatisticsN/A
lgwtrk-[account-id]-catLengow | Created when each tracking click is created: contains the clicked product category.90 daysStatisticsN/A
lgwtrk-[account-id]-dtLengow | Created when each tracking click is created: contains the current date in “Y-m-d\TH:i:sP” format.90 daysStatisticsN/A
_uetsidMicrosoft | Is a tracking cookie utilised by Microsoft Bing Ads. It allows us to engage with a user that has previously visited our website.1 dayStatisticsMore
optimizelyEndUserIdOptimizely | Stores a visitor's unique Optimizely identifier. It's a combination of a timestamp and random number. No other information about you or your visitors is stored inside.6 monthsStatisticsMore