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Manage, optimise, and distribute your product feeds seamlessly across marketplaces and advertising channels.
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Track competitors and resellers prices to dynamically adjust yours and protect your brand.
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Seller Guide

Ads Performance

Your Web-to-Store strategy with Google LIA

Google Local Inventory Ads bring online shoppers to your stores. This guide explains how LIA works, what it brings to your web-to-store strategy and how to get started with Lengow.

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Discover Google Local Inventory Ads, how it works and how it can really help you boost your sales by improving the customer experience! We give you advice to start selling with Google LIA and show you how to successfully use Google Local Inventory Ads with Lengow!

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In this document we explain:

Presentation of LIA
The benefits of LIA
Tips to help you get started
Google Local Inventory Ads with Lengow

This guide is for you:

You have an ecommerce site, or you work for an ecommerce company and you’re looking for more information on new marketing channels
You wish to launch your ads on Google LIA to promote your products
You already advertise on Google LIA and you want to improve your performance