CountryGuide_NETHERLANDS_EN2022

Focus on Netherlands

Holland is the 7th biggest ecommerce market in Europe, and holds a more mature population of Internet users. Find out what the top selling products are online, the role of cross border, and the preferred payment method in Holland. We’ve got everything you need to know for you to start selling there successfully.


In this document we explain:

  • Market’s key figures
  • Trends and major opportunities
  • Shopping behaviour
  • m-commerce and social media

This guide is for you:

  • You have an online store or you manage an online business, and you’re looking for information on new markets
  • You want to sell your products internationally
  • You’re already selling in different countries, and you want to optimise your presence and/or be more efficient