E-commerce Mastermind – Summer Edition 2025
Watch it now.
Webinar
Watch the replay and sharpen your strategic edge.
Whether you missed the live session or want to revisit the highlights, this on-demand webinar gives you exclusive access to the ecommerce insights that matter most in 2025. In just under 50 minutes, you'll get a clear view of how the industry is evolving, backed by real data, expert analysis and emerging trends that could reshape your strategy. From the global rise of marketplaces to the growing influence of TikTok Shop, AI-powered shopping, and shifting consumer behaviour, this session is packed with need-to-know information for brands and retailers across Europe. And to top it off, watch e-commerce pros go head-to-head in a live quiz challenge to see who truly knows their stuff.
How inflation has impacted global ecommerce growth – and what’s changing in 2025
Which regions and platforms are driving the majority of ecommerce revenue
The dominance of marketplaces vs. traditional online shops – with regional breakdowns
TikTok Shop’s rise across Europe and what it means for brands
How social and conversational commerce (Reddit, ChatGPT, “Buy For Me”) are reshaping online buying
Strategic shifts from platforms like Temu and Shein, and what retailers can learn from them
The four phases of ecommerce category growth – from pandemic booms to re-acceleration
Emma Dano
VP Marketing
Adrian Gmelch Head of Content, Lengow