Use NetAmplify and NetRivals, separately or together, to attract qualified shoppers, sharpen every offer and protect margins.
TRUSTED BY 3600+ BRANDS & RETAILERS WORLDWIDE
Your challenges
Paid acquisition, product visibility and pricing all affect conversion. Without connected data, teams waste budget, react slowly and leave profitable sales on the table.
Rising acquisition costs
Generic or poorly optimised feeds send budget towards low-potential products and limit traffic quality.
Weak product visibility
Incomplete, inconsistent or channel-blind product data makes ads less relevant and harder to scale.
Pricing without context
Without competitor and market insight, offers can lose conversions or sacrifice margin unnecessarily.
Disconnected decisions
When feed, media and pricing teams work in silos, you cannot react quickly to market changes.
Lengow solution
Choose NetAmplify, NetRivals or combine both to connect smarter acquisition with more competitive offers.
Centralise and optimise product feeds for social media, search, comparison shopping engines and other advertising channels.
Activate every channel
Manage and adapt product data for omnichannel campaigns that drive shoppers to your website and local stores with inventory.
Improve listing quality
Enrich titles, attributes and content with automation and Generative AI so that products are easier to discover and more relevant.
Protect ad efficiency
Segment high-performing products and exclude low-potential, uncompetitive or stock-out SKUs to reduce wasted spend and improve ROAS.
Monitor comparison shopping engines and competitor websites, understand whether each of your offers is below, in line with or above the market, and identify the pricing action that best fits your strategy and target margin.
Monitor the market
Track competitor products, prices and positioning across categories and countries from one reliable view.
Know your position
See where you are cheaper, aligned or more expensive so teams can act on the products that matter.
Price with control
Use dynamic pricing recommendations to adjust prices on your website and stay competitive while protecting the margin targets you define.
Combine NetRivals market intelligence with NetAmplify activation. Use product-level price competitiveness to decide what to promote, how to bid and when to hold back, then keep offers aligned as the market changes.
Prioritise the right products
Push competitive, high-potential products harder and reduce exposure for offers that are unlikely to convert.
Adapt ads and bids
Use price-positioning signals to guide campaign strategy and bidding decisions for better ROI.
Move from insight to action
Turn competitor changes into faster feed, media and pricing decisions without adding manual work.
Benefits
More qualified traffic
Improve product visibility across advertising channels and bring more relevant shoppers to web and physical stores.
Higher ROAS
Focus spend on products with the strongest performance and competitiveness signals, reducing wasted budget.
More competitive conversion
Align offers with market conditions to convert shoppers without defaulting to margin-eroding discounts.
Faster, scalable decisions
Automate feed rules and dynamic pricing actions so teams can respond quickly across large catalogues.
Who it is for
For any brands, retailers and marketplace operators who want to grow traffic and GMV on their D2C webshops smartly.
Customer stories
"NetRivals helps us to be always winners in the bids we place on Google Shopping. It allows us to analyse our competition and have a global view of the state of the market."
.png?width=1200&height=1200&name=Mikel%20Moisen%20(colors).png)
Mikel Moisen
CEO
"We have significantly expanded our marketing mix over the last three years by diversifying our strategy across 10 European markets. Lengow has accompanied us in this process and today enables us to easily adapt tailor-made advertising to markets and local consumer habits"
Allison PICODOT
Acquisition Manager
"We chose Lengow because it was the only ecommerce automation solution able to support us in distributing product catalogues of this size on a very wide range of marketing channels. Today, we can rely on Lengow’s expertise to continue our online development."
David Nedzela
Digital Marketing Director Fnac/Darty
TRUSTED BY LEADING COMPANIES
x15
average ROI of campaigns distributed by Lengow
Read Eden Park's story
-25%
in customer acquisition costs
Read TradeInn's story
x12
online turnover in one year
Read Bricomarché's story
+30%
of traffic on shopping campaigns
Read Natalys' story
-54%
cost per store visit after LIA integration
Read Decathlon's story
OTHER DISTRIBUTION STRATEGIES
Use Lengow to strengthen marketplace distribution and reseller performance alongside your own website.
Sell efficiently on 3P marketplaces
Expand reach with less operational effort, optimise marketplace operations and use repricing strategies to compete for the Buy Box.
Grow through reseller network
Monitor distributor practices, protect brand value and use market visibility to strengthen reseller negotiations.
Take Action Today
Put your best products in front of the right audiences, and win their purchase with competitive pricing.
