Is BigCommerce well-suited for selling on marketplaces?

Selling on marketplaces helps boost visibility, present your products to millions of potential buyers, and make the most of countless advantages offered by the platforms. It is all the more important since consumers have started diversifying their purchasing channels, and marketplaces now play a key role in their new habits.

If you use BigCommerce, or are considering creating your own e-commerce site using this solution, then rest assured: the tool holds a strong place amongst the online ecosystem’s various marketplaces. Selling on marketplaces via a platform created on BigCommerce is therefore possible. To do so, simply access the app store, go to the “Marketplace” category and select whatever extension you want. A single application will enable you to sell on Amazon, Google, eBay and Walmart.

This being said, for an even more optimal sales experience, choosing a flow management solution such as Lengow is interesting. When associated with BigCommerce, Lengow can help you create and export product flows specifically suited to each marketplace’s requirements. There is more: Lengow enables you to sell your products via BigCommerce using a large number of marketplaces simultaneously, thus offering an even larger choice than what the e-commerce platform’s app store has. This makes Lengow a go-to alternative for native plug-ins.

Once Lengow has been configured, selling on marketplaces using BigCommerce is easy - and you can even sell on several marketplaces at the same time. This e-commerce solution makes it easier to manage orders and stock levels via a centralised interface, to enrich product sheets to better adapt them to market evolutions, to update stock levels throughout all distribution channels after each sale, and to follow trends for each marketplace.