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Marketing channels for your product range

Increase the visibility of your products with marketplaces

Choose marketplaces (generalist or specialized) that will be able to showcase your products. Promote your shoes and accessories on Google Shopping, Instagram, and Facebook.

Color and size variations

Manage the different variations of your products to ensure customers have access to your complete collection.

Web-to-Store: Increase in-store traffic

Take advantage of a variety of delivery methods, including Click & Collect, which bring your customers in-store. Make your online and offline stores work in harmony!

Adapt to growing mobile usage

Sell more to mobile users without having to develop your own mobile app or website. Use recognized apps like Zalando or Veepee to promote your products on smartphones.

Anticipate promotions

Planning a clearance sale? Highlight your top products, discounted prices, and special offers to take care of your inventory management.

Promote your collections in a visually impactful way

Pique your customers’ interest on social networks. Help them imagine themselves in your products thanks to high-quality images that show your items being worn. Use new sales methods like Live Commerce to showcase your products in dedicated live videos.

filoblu

“We have significantly expanded our marketing mix over the last three years by diversifying our strategy across 10 European markets. Lengow has accompanied us in this process and today enables us to easily adapt tailor-made advertising to markets and local consumer habits.”

ZADIG & VOLTAIRE

The essentials of the online fashion market

Our detailed guide gives you all the key figures of the online fashion market. Boost your sales figures thanks to our trend analysis. Effectively understand your consumer needs and sell more to your target market.

 

Download our guide

Check out all our success stories in the fashion industry

4,600 brands and retailers use Lengow worldwide